The world now spends over 110 billion minutes on social networks and blog sites. i.e. 22% of all time online or one in every four and half minutes. The numbers of people visiting the social media sites and blogs have increased by 24% over last year. The average visitor spends 66% more time on these sites than a year ago, almost 6 hours in April 2010 versus 3 hours, 31 minutes last year.
World’s Most Popular Brands Online are: (April 2010)
|WORLD’S MOST POPULAR BRANDS ONLINE|
|Brand||% of World’s Internet Population visiting brand||Time per person (hh:mm:ss)|
|AOL Media Network||27%||2:01:02|
|Source: The Nielsen Company
*Global refers to AU, BR, CH, DE, ES, FR, IT, UK & USA only
- Brazil tops the charts with the highest percentage (86%) of Internet consumers visiting a social network.
- Australian web users average the most time on social networking sites, averaging 7 hours 19 minutes in April, followed by the U.S. and Italy with around six and a half hours each.
- Google, Yahoo and Bing are the top companies / divisons in the world for May 2010; followed by Facebook and AOL
Google and other search engines take the cake when it comes to popularity. A ll the more reasons for you to get your brand / product online.