Archive for January, 2012
Beating the Google Panda update – How we transformed www.drmalpani.com and brought traffic up to Pre-Panda levels.
More than a few months ago we were hit with the Google Panda shocker. Overnight our Infertility treatment related website www.drmalpani.com lost over 30-40% of its daily traffic. Although the traffic was still substantial, the loss of the top end traffic did hurt. We immediately went into a damage control mode and made tweaks to [...]
I have been wanting to get my hands on the book by Simon Sineck (of Ted Talks fame) – ‘Start with Why’. I finally managed to get a copy and was not disappointed. Simon’s lucid and clear style of writing and explaining of intellectual concepts was engrossing. Why should you buy this book? If at [...]
The media today is awash with stories of dotcoms starting, getting funding and as quickly closing down. The culprits are too much money in the wrong hands, irrational expectations and a completely useless value-add concept. What is the value add here? That should be the question every dotcom entrepreneur should be asking oneself? Its a [...]
Its rare to get the opportunity to mix business with doing good and the United Way Mumbai Website gave us just such an opportunity. Technically it was a normal client project but considering the cause, it felt different. Right from the beggining we realized that it was also a huge responsibility for us – a [...]