Archive for February, 2013

The Content Development Culture – Creating the content rich organization.

A friend and client who recently took over as head of a large technology company recently wrote to me with the following: “I have found a lack of skills on content everywhere – marketing creatives, sales collateral, product documentation, even on-screen text on product pages. We’re not even sure what the right sort of person […]

The Zen of Web Design from MiracleworX

The zen of web design miraclewor x from Ron Billimoria

Book Reco: Understanding Micheal Porter by Joan Magretta

Micheal Porter is a legend in the field of competition and strategy and every business student will have read all about his five forces at some point or the other. However Micheal Porter is never light reading and his work can be intimidating for many. Hence Joan Magretta’s book is a welcome change for understanding […]

Applying Micheal Porter’s Five Forces Model to the Web Design Industry

Micheal Porter’s Five Forces industry analysis and strategy development is a staple in most business schools. Having come across it again in book I was reading I decided to apply it to our web design industry to see what kind of analysis we get. The result was not promising. Here are the five forces in […]