Archive for the ‘Other’ Category

Quick Reads – An interesting mix of recent articles

Here are a few interesting articles I came across on my loitering on the web. Enjoy. Amazon launches ‘Pickup’ services in India, starting with Mumbai & Delhi Why One Executive Quit Business Travel Cold Turkey by Dan McGinn – HBR.org Jason Calacanis: Five rules I learned from 7 years of coaching Launch Festival & TechCrunch50 [...]

Digital v/s print – why the debate continues.

Recently a good friend and a ceo of startup company in India called me for some advise. His question was whether he should invest his limited marketing budget on print marketing i.e. ads in magaziines etc or do a digital strategy spread ie. seo, social etc. His company is in the construction industry, construction materials [...]

Wish you a Merry Christmas and a Happy New Year!

Quick Reads – A few good articles found browsing

For your reading pleasure… Amazon testing delivery with drones, CEO Bezos says by Reuters Steve Faktor: Why I Should Be Google’s Next CEO Amazon Turned a Flaw into Gold with Advanced Problem-Solving by Michael Skok India could replace the US as Facebook’s #1 market in a matter of months Karl Heiselman: Big Ideas 2014: B2B [...]

A very interesting and engaging Brand seminar by Parichay Consultants

Last Saturday I attended a Brand seminar by Suneel Agarwal of Parichay Consultants and enjoyed it immensely. Suneel is a master of audience engagement and is bang-on with his branding theories. It was a full house with everyone paying rapt attention. Suneel’s excellent delivery partnered with a perfect presentation got the point across in the [...]