Starting a website to sell online products and services can be a very complicated project involving a lot of elements that must be inter-woven to make the site work efficiently. Using the correct strategy is very important in ensuring good sales from the website.
E-commerce Strategy involves:
- Assessing the demand for the product/service in the online marketplace.
- Determining and segmenting your target audience.
- Planning the technical aspects of the website including vendor selection.
- Drawing up a marketing plan for post-launch promotion.
- Creating an overall project and strategy plan.
E-commerce sites need a lot of work to start and grow and our experience can help speed up the entire process.
What we can do for you:
- Sit down with your team and understand the project requirements
- Draw up technical and marketing documents to determine scope and requirements
- Draw up documents for vendor selection
- Advise on vendor selection and job allocation
- Follow through on the strategy and mid-course corrections as required.
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