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Uncommon Sense for the Online World

Book Reco - Rework by Jason Fried & David Hansson

reworkFinally managed to get my hands on this book which was recommended by so many people. And it was worth the effort.All business people wish for a no nonsense, zero jargon, common sense business book and this it it!  Created by the folks at 37 signals which is a successful online software company, it is full of direct and useful advise.

Although the book is centred around product development advise, it can be very useful for non-product or service businesses too. What I like is the completely irreverent way at looking at traditional ideas and values. For example here are a few excerpts

 ' Lets retire the term Entrepreneur. It's outdated and loaded with baggage. It smells like a members-only club'

'Workaholics aren't heroes. They don?t save the day, they just use it up. The real hero is already home because she figured out a faster way to get things done.'

'Unless you are a fortune teller, long-term business planning is a fantasy. There are just too mayn factors that are out of your hands?'

And it goes on with a lot of such direct and no-nonsense advice.

This book struck a chord with me as a business person looking for simple direct advise for my everyday issues. I don't have time for convulted theories and fancy acronyms and this book does not give any. Its simple its direct and it hates ?asap? i.e. jargon.

A must read in the same league as 'Good to great', 'E-myth revisited' and '4 hour work week'.

Go get it!

Ron

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