Blog

Correct use of social media - drive traffic TO your site not AWAY from it
1st February 2011

A very common mistake I see website owners do over and over again is to put social media links in a very prominent position on their sites sometimes even overshadowing their main message.

Here is the thought I feel they should be aware of:

Use Social media sites to drive traffic TO your website and NOT AWAY from it.

Your Site -XXXXXX ?> Social Sites (Incorrect)

Social Sites -----> Your Site (Correct)

What are you saying to the visitor by putting the social media icons upfront? Visit my facebook page, dont bother with my site? Here is an alien concept. How about a website with no social media icons or link going outwards to social sites?

Why do people put up these links? It's fashionable. It's what is done. I don't want the visitor to miss my facebook page.

Instead of the social media icons how about these icons ? Bookmark this page or  Send this link to a friend.

The greatest trick the social sites have pulled is to get a lot of people to give them free traffic at the cost of their own sites and I feel thats terrible. Social media is an inward bound tool not an outward bound tool.

So stop funding the social media sites with your own websites valuable traffic.

Not so cheerful,
Ron

Related Posts
Why some clients thrived during lock down and some did not.
8th August 2020   |   

As a part of a business that interacts with other businesses across industries, on a daily basis, we have a bird’s eye view on how our clients are handling the lockdown. The good news is most of them handled it quite well. It is heartening to s...


Continue Reading
A career as a web design professional in India. List of web design courses and institutes in India.
2nd January 2020   |   

As a web design professional and owner of a web designing firm, I have to be consistent with the ever-changing Web Design Industry. Out of curiosity, I researched about the available Web Designing and Development courses in India. Here is the list...


Continue Reading
The Personal Data Protection Bill 2019 – Implications for online business
18th December 2019   |   

The Personal Data Protection Bill, 2019 was introduced in Lok Sabha by the Minister of Electronics and Information Technology, Mr. Ravi Shankar Prasad, on December 11, 2019. The Bill seeks to provide for protection of personal data of individuals, ...


Continue Reading
Technology is easy. Changing mindsets is difficult.
17th November 2019   |   

We are often caught in the middle of a silent battle happening within our client’s businesses. The battle is between an older generation clinging to a fixed way of doing things and a new generation eager to implement the latest technology, impati...


Continue Reading
Book Reco – What It Takes - Lessons in the Pursuit of Excellence by Stephen A. Schwarzman
24th April 2019   |   

Most autobiographies tend to be written to portray the subject in the best light, glossing over the bad parts and highlighting the good ones and this one is no different. However what makes this such an interesting read is simply the author’s ext...


Continue Reading
The best at website design in India
Connect with us on      
HOME    ABOUT    SERVICES    CLIENTS    PORTFOLIO    ARTICLES    BLOG    CONTACT   
© 2021 Miracleworx Web Design Mumbai. All Rights Reserved.
Quick Enquiry