Design

Amateur web designers are leaving clients high and dry - the solution - hire professionals
Posted on 1st April 2013, Design

Three cases recently highlighted the menace of amateur web designers and how they leave clients high and dry in spite of being paid. Case 1 : A good friend cannot access a wordpress website A good friend

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Instant website analysis - an off the cuff review of a prospective client website
Posted on 19th March 2013, Design

I received an unusual request today from a prospective client. Here it is in their own words... "We are keen to give a fresh look to our website. We would like to have give the freshness with a new domain name, logo, entire re-vamp of the site, as per the latest trends, standards and happening! Please revert to us, in detail (on email only) on how you can help us get into a new l

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Cool little mailer - very nice example of customization
Posted on 6th March 2013, Design

Eloqua is always brilliant at content marketing. This little mailer I received really made me pause and smile and then I went through their offer. Notice our company and their company name on the tshirts along with the appropriate message.

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The Zen of Web Design from MiracleworX
Posted on 18th February 2013, Design

The zen of web design miraclewor x from 

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Is your web designer like a bull dog? Tenacious and persistent?
Posted on 21st January 2013, Design

What an odd question you might say, but after 15 years in this business, the one quality I would say that is the most important for any web designer especially in India is ?

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Web developers need to take charge of their projects - lead and advise the client.
Posted on 25th December 2012, Design

Illustration by Bhakti Chande We all have stories about how a client drove a project off a cliff by their lack of cooperation or funny ideas about how things should be. The web design world is full of half done projects and dissatisfied clients and irritated web d

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Stand out in a crowded e-commerce marketplace by bundling effectively and creatively.
Posted on 20th November 2012, Design

There is saying 'Sell the sizzle, not the steak'. This could now be amended to 'sell the package not the product'. Bundling has now become a necessity for e-commerce as many buyers are not looking for a single product but a whole deal with benefits and all. Bundling / packaging can help with buying decisions. In a tough economy buying decisions are taken more reluctantly and need a strong moti

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Web designers can be game changers for their clients.
Posted on 15th November 2012, Design

I like the term 'game changer', it means someone who comes in and literally transforms the existing way of doing things. Someone who completely changes the balance of power, so to speak. We all started our businesses wanting to be game changers but some where along the way we lost that. Instead we became team players or worse, spectators. The market beats you down till you give up trying to change the game and start playing it like

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Why asking for design concepts before the project is awarded is not a good idea.
Posted on 31st October 2012, Design

We frequently get requests from prospective customers for presenting design options before the project/ contract has been awarded to us. They call it proof of concepts and use them to decide a vendor. We do not encourage this practise at all, although if the client is important and the contract large, we have been known to create POCs. But there are quite a lot of disadvantages and issues to this approach. Designing is a process tha

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Old outdated, decrepit, stale, crappy websites - even the best companies have them. Time to redesign.
Posted on 17th August 2012, Design

It never fails to amaze me. Some of the most well known and well respected companies have crappy sites. Its as if the company has relegated website mainteance to some dusty old folder and have completely forgotten about it. They have no idea or they don't care about the beating the company i

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