For many startups a pivot can turn into a wobble and then disaster!
28th July 2014   |   strategy

A 'pivot' is one of those jargonish terms startups use to describe 'Oh shit! We need to be doing this instead of that!'.  Its a way of saying that a. either we got it wrong from the start or b. what we are doing is

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What you should know when changing vendors for your website maintenance.
24th May 2014   |   strategy

A prospective client wrote to me with this request: "Please assist us in assisting by informing that what documents are must for website maintenance and development activities, in

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5 reasons why E-commerce has become the new normal in India
9th May 2014   |   strategy

Every third enquiry we receive nowadays is for an e-commerce website. From established companies to entrepreneurs, ev

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Digital v/s print - why the debate continues.
13th March 2014   |   strategy

Recently a good friend and a ceo of

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An alternate to e-commerce delivery problems - product pickup!
28th February 2014   |   strategy

The conventional wisdom says that e-commerce is about convenience. E-commerce i

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E-commerce market in India has woken up again - things are looking good.
11th October 2013   |   strategy

There was a time in the last year that seemed to be the death knell for e-commerce

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SME Toolkit India 5 Reasons why web design projects stall and how to avoid them
4th July 2013   |   strategy

Another article of mine for? CICI Bank?€?s SME Toolkit India.? I write under the section ?€?Web Strategy for SMEs?€?.

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SME Toolkit India - 5 Secrets to help you get the most out of your business website
26th June 2013   |   strategy

Have recently started contributing articles to ICICI Bank?s SME Toolkit India. I write under the section ?Web Strategy for SMEs?. Here is the latest article.

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When 'startup' becomes a dirty word - why e-commerce websites are failing in a bad economy
15th May 2013   |   strategy

The news is grim for the e-commerce industry in India. Every day we hear about another e-commerce shop folding

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Dealing with dinosaurs - why most Indian companies are still not ready for the new digital world
22nd April 2013   |   strategy

When I think of dinosaurs I think of slow, massive, lumbering beasts that went extinct thousands (maybe mill

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