Selling encylopedias in the time of Google and Wikipedia
2nd February 2010   |   strategy

I was disturbed on a lazy Sunday afternoon by a young man trying to sell Encylopedia Brittanicas. That got me wondering..does?  it make sense to sell these costly, bulky books when resources such as google and wikipedia are just a mouse click ...

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21st January 2010   |   strategy

I must confess?I am a book worm. I love to read, mostly business and self help books. I always had problems getting my hands on the latest business and self help books and was looking for a library which stocked such books. I could not find any suc...

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The Interested Client: Case for taking interest in your website.
11th December 2009   |   strategy

One of my favorite clients has a very good habit. Every time I go to him for a meeting he  is ready with printouts of the website statistics, reports of the enquiries he received and a set of questions and doubts he wants to clear with m...

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Will It Work Online? A Frequent Query
7th December 2009   |   strategy

I met with a client this weekend who presented his business to me and we talked about how to setup an ecommerce solution. Like many other prospective and existing clients he asked me 'Will it work online?'. I personally feel any business can make it ...

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